Archive for August, 2009

I am in need for a place for me to get a large number of email addresses to market a new product I recently released. Any suggestions/ sites?

It looks like you have some good leads for some free e-mail addresses, but I question your shotgun approach to marketing.

You would be better off investing in a select list of e-mail addresses of people who have an interest in your product or have demonstrated a propensity to purchase similar products.

Sure, it will cost you more than just a random list of names and addresses, but you will find that your marketing efforts will be so much more effective.

There is a reason why traditional advertising on network television is on the wane – it’s because marketers realize that it is more effective to air their commercials on the cable networks that better target their customers. Sure, they’re reaching few total viewers, but the viewers they ARE reaching are more likely to have an interest in their products.

You should consider taking the same approach to marketing your product. Target your message.

Just sending your message to a bunch of e-mail addresses seems like a waste of time. It’s like picking up a phone book and calling everyone in the book. Your time would be better spent if you knew exactly which people in the phone book have already expressed an interest in your type of product.

I know this isn’t the answer you were looking for, but hopefully it will let you reconsider your marketing strategy.